Blah, Blah, Blog Hello, and welcome to Episode 21 of Aftershock Weekly. This week’s episode is called “Blah, Blah, Blog.” You know, I get the question all the time, “Are blogs still relevant? Is this something that we should be putting our time into, and our effort? What are the Best Practices?” Well, the answer[…]
Well hello, and welcome to Episode 20 of Aftershock Weekly. This week, we finish up our series on marketing to the generations with Boomers. How do you market to Boomers? Well, first off, who are the Baby Boomers? They are born between 1946 and ’64. The joke was, after World War II and everybody came[…]
Gaining followers on social media is not a very difficult thing to do if you know how to make your presence known. You need to know what people are looking for and how to appeal to them. But first, you need to identify your goals and objectives. You can’t get anywhere without knowing what you[…]
Blogging can be a key component in growing your business for many reasons. Every business owner wants to bring attention to their company. By blogging, you have one more way to bring traffic to your website. When you use a blog, it fuels SEO. This means that people will be easily exposed to your content,[…]
The Lost Generation: Marketing to Gen X Hello, and welcome to Episode 19 of Aftershock Weekly. This week we’re going to talk about how to market to Generation X. Last week we talked about the Millennials, this week I wanted to talk about who I consider The Forgotten Generation. Even though it’s literally right before—they’re[…]
Marketing to Millennials Well hello, and welcome to week 18 of Aftershock Weekly. This week we’re going to talk about “Marketing to Millennials”. Is there anything more millennial than Dutch Bros. and white coffee? I don’t even know what white coffee is. Before we get into it, let’s talk about who millennials are. Millennials can[…]
Don’t Fear the Bloopers Well, hello, and welcome to Episode 17 of Aftershock Weekly. I’m a little more casual today, as you’ll notice I’ve got our cool Aftershock hats that came in, because I’m going to play golf in 112° heat. What am I thinking? It’s crazy. Well, today I’m going to talk to you[…]
Logo Logic Hello, and welcome to Aftershock Weekly, Episode 16. This week, we’re going to talk about what makes a good logo. Now, we both know that beauty is in the eye of the beholder, but there are some common things with a logo that you will find that makes it stand out and be[…]