Remarkable Retargeting Hello, and welcome to Episode 33 of Aftershock Weekly. This week I’m going to talk about something that we’ve all been through, and it’s called Retargeting—or Remarketing is another word for it. So, let me give you a scenario: you go on Amazon.com, you find something you like, you put it in the[…]
Extend Your Handshake Through the Computer Screen Hello, and welcome to Aftershock Weekly, Episode 32. This week we’re going to talk about a fun topic, which is networking. If you’re a small business owner, just as I am, you’ve probably been invited to a lot of networking meetings, whether it’s Networking 360, or BNI, or[…]
Try, Fail, Adjust Hello, and welcome to Aftershock Weekly, episode number 31. This week we’re actually in our new conference room in our new space, so it’s pretty exciting, a lot of great things going on at Aftershock. And I got to thinking about last week, I told a story about Lead Box and how[…]
New Platforms, Old Lessons Well hello, and welcome to Aftershock Weekly, Episode 30. Three zero. That’s crazy, it’s gone by pretty quick. This morning I had the opportunity to share with my Trustegrity group, which is a group of like-minded business owners and professionals that get together and share. And I had the opportunity to[…]
What’s so Suite about Google? Well hello, and welcome to Episode 29 of Aftershock Weekly. This week I want to talk about one of my favorite products, and that’s G Suite. G Suite is a suite of Google apps that you can use to run your business. Now I’m going to throw it back here[…]
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Understanding the Importance of Association Well hello, and welcome to Episode 27 of Aftershock Weekly. This week we’re going to talk a little bit about association and how important it is for your business, for being around like-minded people, for success. Last week we talked and I told you that my daughter was on the[…]
Bouncing Baby Business Well hello, and welcome to Aftershock Weekly, Episode 26. This week I want to talk a little bit, on a personal level, because I’m about to be a proud dad for the third time. I have little Vivienne on the way. She’s four days late, my wife is ready to be done[…]
How to Leverage Social Proof One of my favorite books I read, oh, five-six years ago is a book called Influence: The Psychology of Persuasion. This is actually a local ASU professor here who wrote the book, and he talks about the different persuasions in marketing, and one of the things he talks about is[…]
Don’t Lose your Lead Well hello, and welcome to Aftershock Weekly. This week is Episode 24, and we’re going to talk about one of the most important things in business: leads. Now, as a digital marketing agency, we work hard to drive traffic to your website, and really what that traffic is supposed to turn[…]